Schering Healthcare: 'Living with Multiple Sclerosis'

Schering Healthcare required a series of animations for a DVD describing their Betaferon treatment for MS sufferers: 'Living with Multiple Sclerosis'.

Microscopic View of Electrical Impulses flowing along Neurons

Geek Creative provided a range of instructional animations for the production company involved, Corporate Multimedia Solutions, describing how to use the product and the effects of their treatment at the microscopic level.

Microscopic View of Oligodendrocytes

The microscopic look and feel was highly stylised using 3DS Max's inbuilt procedural textures. We used high contrast for clarity when describing processes that occured at the microscopic level within the oligodendrocytes.

Medical hardware such as the hypodermic needle below was accurately modelled.

The Schering Hypodermic Needle rendered in 3ds Max

We also drafted a short 'sting' for the introduction. Lens flares were animated following the path of the Schering 'web' logo.

Schering Logo animated Sting